Restaurant Marketing & Guest Intelligence Blog

Have you ever wondered how long a loyal customer visits your shop? If you’re able to identify a person visiting... Read more »

When you’re busy running a business, it may appear at first glance that you’re always experiencing the same customer visitation... Read more »

Trying to measure consumer behavior on a daily basis is often impossible without using a variety technologies to accumulate data.... Read more »

In the highly competitive and fast changing food service industry, customer lifetime value (CLV) is of immense importance to the... Read more »

Offering free Wi-Fi is a common service in many businesses, and you’re probably no different in offering it to loyal... Read more »

Operating a retail business can sometimes feel like leading an army during wartime. You pass long periods of relatively little... Read more »

Why are loyal customers important?  It seems like an easy question to answer, but not all companies understand how costly... Read more »

Marketers at smaller hotel and motel chains face constant pressure to increase bookings and strengthen guest satisfaction. Printed cards for... Read more »

Restaurant marketers are intrigued by behavioral segmentation concepts used by digital businesses and larger companies. Still, they are also frustrated... Read more »

Business intelligence takes business data and reorganizes it into a clear picture. Data is a valuable resource that many car... Read more »

Running a successful restaurant isn’t easy. The biggest part of making it work is ensuring that your customers have the... Read more »

Restaurant customer segmentation is incredibly valuable to a strategic marketing program. When you know who your customers are, you segment them according... Read more »