SAVE TIME, INCREASE CUSTOMER LIFETIME VALUES, CREATE NEW CUSTOMERS
What our happy customers
“I highly recommend restaurants, dental/medical offices, and other businesses look into Bloom Intelligence as 1) their marketing technology is very powerful and 2) their team is AWESOME. As a marketing agency, Bloom has helped several of our clients grow their businesses via building their database and re-targeting them at the right time. Thanks Again!”
“We’re extremely pleased with the wealth of customer data that we’re able to gather, at a very attractive price. In addition, we’re able to communicate our new product promotions by using the landing page as a digital billboard. A “no-brainer” for anyone working with limited Marketing $$.”
Bob Cross, Vice President of Operations
Atlanta Bread Company
“This is an integral part of our local store marketing program. We use the e-mails we collect to tell our existing customers about various promotions, specials and discounts, and the analytics tools are amazing at capturing and displaying smart device activity in and around our store.”
Atlanta Bread Company
“They have always been attentive through whatever needs and questions we have.
They go above and beyond to make sure our team and customers stay connected while helping us with our marketing efforts.”
Matt Thompson, Managing Partner
WiFi Marketing FAQs
What is WiFi Marketing?
WiFi marketing is a marketing technique that uses guest WiFi to collect & clean customer data such as names, emails, phone numbers, customer behavior, and demographics. This data is used to personalize marketing campaigns to increase customer loyalty, build online reviews, and win back lost customers. Also, the performance of every campaign can be tracked down to the tangible ROI of a customer walking back in your door.
Why are WiFi Analytics Important for Effective WiFi Marketing?
WiFi Analytics is the process of collecting and analyzing anonymous data from WiFi-enabled devices through WiFi access points. This provides key performance indicators (KPIs) such as dwell times, frequency, and other advanced location analytics for physical locations. Once a customer opts into the Guest WiFi landing page their individual presence analytics are associated with the customer's profile. This process enables WiFi marketing platforms to track the performance of all campaigns sent to customers down to someone walking back into their door.
How Are Customer Profiles Built with Smart WiFi Marketing?
First, a customer profile is a description of a business’ customers typically stored in a company’s customer relationship management software (CRM). It includes demographics, behavior data, zip codes, birthdays, and customer contact information, such as email address or phone number. Enterprise WiFi marketing solutions automatically build customer profiles for physical locations by combining customer data from multiple different sources such as your Guest WiFi landing page.
What is Remarketing with WiFi?
WiFi Remarketing allows business owners and marketers to send targeted advertising and behavior-driven promotions to people, via online advertising and email marketing, to customers who have logged into your guest WiFi.