retail-marketing

Supercharging Retail WiFi Marketing

WiFi Marketing & Analytics Growth Tools
for Retail Stores

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The greatest retail store marketing campaigns are the direct result of strategic actions that rely on accurate, reliable data.

Tracking your customer’s data and analytics can help improve retail profits.

Additionally, according to Forbes, 80% of customers are more likely to shop from retail stores that offer personalized experiences.

When given an exceptional experience, customers are willing to pay a 16% price premium.

Are you looking for a way to increase the effectiveness of your retail store marketing efforts? Do you want to obtain a significant return on your investment?

If so, the Bloom Intelligence WiFi Marketing and Customer Intelligence Hub could be your answer.

Plus, unlike other WiFi marketing platforms, your customers don’t have to log into your WiFi for you to track data. You can gather valuable customer behavior analytics to help drive your marketing and management decisions.

 

What Retail WiFi Marketing Can Do For Your Store

With Bloom Intelligence, you can learn:

 

Retail Marketing Analytics

Daily Traffic

Learn how many people visit your retail store within specific time frames regardless of whether or not they log into your WiFi.

You can use this data to determine long wait lines and schedule employee staffing.

 

First-time visitors

Additionally, regardless of whether or not your guests log into your WiFi, you’ll be able to see how many people visited your retail store for the first time.

Checking first-time visitor information can empower your brand to activate loyalty opportunities.

 

Popular visit times

Plus, learn the specific times that a retail store is busiest with guests.

This information can help your brand determine employee schedules.

For example, you can learn about potential employee staffing issues and better allocate resources. Once again, this data is accumulated regardless of whether or not a guest logs into your WiFi.

 

Dwell times

So, want to learn how long your customers stay and shop within a retail store?

Dwell times will allow you to view this valuable data without requiring guest WiFi logins. You can leverage this information to help create a streamlined atmosphere.

Depending on your brand’s specific goals, you can reduce or increase dwell times.

Do you want customers to come in and leave your location quickly to avoid crowding? You can use this data to strategize and evaluate techniques that speed up your customer’s visits.

Would you like your guests to stay longer to encourage more revenue and upselling opportunities? You can leverage this data to create strategies that encourage longer dwell times.

 

Repeat visitors

Now, imagine tracking your customer loyalty in real-time, even when guests do not access your WiFi.

With Bloom Intelligence’s powerful WiFi Marketing and Customer Intelligence Hub, you can see how many times a visitor visits your location and comes back.

Additionally, you can see how many times they revisit your location within custom periods of time.

This powerful data will help you determine the best actions to encourage repeat visits. You can even view direct data correlations to your repeat visitor data.

 

Customer churn rates

Additionally, as visitors frequent your location, you can view their direct likelihood to churn.

You can use this information to help evaluate your next steps for customer retention.

As with the rest of the data points mentioned here, this data is accumulated without requiring WiFi marketing logins.

 

Lifetime values and so much more!

 

Indeed, having access to this data allows you to optimize your marketing efforts and truly engage with your customers like never before.

 

How Retail WiFi Marketing Works

 

Now that you understand the data, here’s how the WiFi marketing works.

When customers log into your WiFi, Bloom Intelligence collects individual customer data and creates detailed customer profiles that include names, emails, phone numbers, zip codes, ages, genders, birthdays, and presence analytics like the ones above.

You can use the Bloom Intelligence easy-to-use automated WiFi marketing suite of tools to create more engaging and personalized marketing campaigns on autopilot based on the behavioral patterns of your guests.

So, imagine automatically reaching out and emailing offers, surveys, and messages for guests based on:

  • At-risk customers – Customers who are at risk for churn.
  • The number of visits – Send emails based on how many times a guest has visited your location.
  • Lost customers – Send emails to lost customers so they can visit your location again.
  • Gender – Create campaigns for guests based on gender to send targeted messages.
  • Age range – Send targeted messages based on specific age groups.
  • Smart campaigns – Create a campaign based on any data that you choose to collect. The possibilities are endless!

Retail WiFi Marketing

The Value of Retail WiFi Marketing

Plus, all Bloom Intelligence WiFi marketing campaigns can be tracked from the moment they open your email, to the moment they walk into your location, to their redemption.

This allows you to view a clear ROI (return on investment spent) on either a broad or a detailed customer level.

Also, by engaging with your customers on a granular and more targeted level, you’ll be able to increase customer loyalty, guest spend, and visit frequency.

You can send single marketing messages or use the Bloom Intelligence behavior-triggered, real-time marketing suite to engage, surprise, and delight your customers like never before.

Also, Bloom Intelligence allows you to track tangible attribution in every campaign.

So, schedule a free demo today and see how Bloom Intelligence can help give you a competitive edge over your competition.

 

Testimonials

Average Rating: 5.0 stars

“Working with Bloom Intelligence has been amazing. They assist you every step of the way and work with you hand in hand to make sure you are optimizing your advertising potential. We are excited to use this tool to help learn more about our customers so that we can personally engage with them and understand our strengths/weaknesses.”

Ariel

“We use this service for our business and it is amazing. Measuring customer behavior and automatically marketing to them based on those behavior triggers is truly a step in the right direction for retail technology. Thank you, Bloom Intelligence!”

Jeff Catherell

“We’ve been using Bloom Intelligence for our business for a few years now, and it’s been really great! We started using them at one location, but have recently expanded into three more. They provide useful metrics to help us understand our customers better, and their customer service team has been really helpful anytime we’ve needed something. They continually make improvements to their product and easily keep you up to date on the changes. Working with them has been great!”

April Bocchieri

“This is an integral part of our local store marketing program. We use the e-mails we collect to tell our existing customers about various promotions, specials and discounts, and the analytics tools are amazing at capturing and displaying smart device activity in and around our store.”

Ron Murray

“I highly recommend restaurants, dental/medical offices, and other businesses look into Bloom Intelligence as 1) their marketing technology is very powerful and 2) their team is AWESOME. As a marketing agency, Bloom has helped several of our clients grow their businesses via building their database and re-targeting them at the right time. Thanks Again!”

Austin Eggleston

“Great product, awesome customer service and very reliable. 100% recommended”

Francisco Iniguez

“We’re extremely pleased with the wealth of customer data that we’re able to gather, at a very attractive price.  In addition, we’re able to communicate our new product promotions by using  the landing page as a digital billboard.  A “no-brainer” for anyone working with limited Marketing $$.”

Bob Cross

“Always a pleasure working with the Bloom Intelligence crew! Shout out to Edward and Pal!”

Brittany

“I am currently working with Bloom Intelligence with Matt Ronay and Edward Kennedy. They are great to work with, respond quickly, and provide great support for noth my company and my clients. I have used other WiFi platforms but never received this level of service. I was looking for a service that would make it easy for me to sell WiFi lead generation and analytics to my clients without a lot of problems. They have provided this above and beyond. I highly recommend them to any agency looking to add this type of program to your services.”

Jacqueline Martin

They are really easy to work with and have helped us to capture a tremendous amount of customer information. Thanks Bloom!

Michael Brown

“Pal and Theresa have been so informative and so kind! They were wonderful at explaining Bloom and dang, the amount of things this platform can track for your business is amazing!”

Amanda

“Bloom is the only company to provide us with the necessary tools to compete with the e-commerce businesses. Without this company there is no way of knowing (or at least having a general understating) of what our attribution rate was, life time value of customer (LVT), dwell time, etc. Frankly, I didn’t even know what that stuff even meant until I met with one of their sales reps. Without this data, brick and mortars will always be step(s) begins.”

Serge Osaulenko

“Amazing service! I have been a client for years. I will continue to sign up all new businesses with Bloom.”

Memphis Garrett

This tool has proven useful in collecting data for many aspects of what we do. Not only can we provide our customers with more of what they want using this data, we can grow our brand through targeting for franchise development, too.

Janene Krueger

“Our marketing efforts have been much more focused and effective partnering up with Bloom Intelligence. I find some of the things that they can do with our data to be nothing less than amazing. Looking forward to tracking the results of our Holiday campaign.”

Mark Parente

“I’m blown away by Bloom Intelligence’s marketing/software platform! The team is super reliable, efficient, professional and knowledgable about every aspect of the system. I’m new to the platform, and I would like to call out Edward Kennedy for being so patient and doing an outstanding job in walking me through the platform. The team of 5+ members took the time out of their day and held a Zoom conference to train me. I can’t wait to use Bloom Intelligence for my marketing campaigns moving forward.”

Sydney Dixon

“Our company uses Bloom Intelligence as a WiFi log-in service and we really like what they do. They offer great personalized customer service. The analytics are extremely useful and the aesthetic in the marketing scheme homepage is great once the guest logs into WiFi with some options to market specifics for the business or post beautiful photography. Highly recommend.”

Loren
Best support team we have worked with. They are quickly responsive and keep us updated constantly with all our restaurant locations! Best way we have found to collect customer data.
Peyton Kraus

They do a great job for us. Excellent company to work with!

Brandon Graham

“These guys are so supportive, talented, and responsive. A great partner indeed.”

Owner, Good Karma

“We’ve been using Bloom Intelligence for our business for a few years now, and it’s been really great! We started using them at one location, but have recently expanded into three more. They provide useful metrics to help us understand our customers better, and their customer service team has been really helpful anytime we’ve needed something. They continually make improvements to their product and easily keep you up to date on the changes. Working with them has been great!”

April

We have been extremely happy with our partnership with Bloom Intelligence! Their marketing analytics provides invaluable information, and the customer service is top notch!

Angela Fallen

Free Download: The Bloom Intelligence WiFi Marketing Guide

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  • Customer Testimonial

    Bloom Intelligence goes above and beyond.

    “They have always been attentive through whatever needs and questions we have.

    They go above and beyond to make sure our team and customers stay connected while helping us with our marketing efforts.”

    ~ Matt Thompson, Managing Partner
    Madison Social

  • Customer Testimonial

    Great, Personalized Customer Service.

    “Our company uses Bloom Intelligence as a WiFi log-in service and we really like what they do. They offer great personalized customer service. The analytics are extremely useful and the aesthetic in the marketing scheme homepage is great once the guest logs into WiFi with some options to market specifics for the business or post beautiful photography. Highly recommend.”

    ~ Loren
    Carrabba's Original

Are You Ready to Grow Your Business with WiFi Marketing?

Find out how Bloom Intelligence’s WiFi marketing software and solutions can help build customer loyalty and increase sales.