Restaurant Business Listings Management

Easily manage your restaurants' business listings on Google & Facebook in one easy-to-use dashboard!

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Easily Manage Your Restaurant’s Business Listings

It’s no secret that Google and Facebook are two of the most popular websites in the world. So, why not use them to your advantage?

If you are having a problem finding new customers and keeping them coming back, then adding your restaurant business listing on these websites can make a difference in your restaurant’s revenue and customer acquisition/retention.

Bloom Intelligence can save you time by helping you manage these business listings on these powerful websites.

Bloom services now include the ability to create your restaurant’s business profile in your Bloom dashboard and connect your Google My Business & Facebook business accounts.

This means that moving forward, you only need to update your Bloom business listings, push save, and it will then sync your restaurants’ business information to both Google & Facebook.

 

Restaurant Business Listings Management

 

For additional functionality, you can even add Ratings+, or Bloom’s advanced restaurant reputation management tools.

They give you the ability to ask for ratings and reviews from your customers after they leave your location (or other triggered events) on Google, Facebook, or Bloom – or if they had a bad experience to contact you directly.

All reviews are made directly on Google or Facebook, and then you can reply to these reviews all in the Bloom platform and use artificial intelligence to easily analyze and identify customer sentiment over periods of time.

This will help you retain customers, keep customers happy, and get new customers using social proof – all while saving you time.

But let’s talk about Bloom’s business listing management tools and the importance of utilizing Google My Business and Facebook to find new customers.

 

Google My Business

Did you know that 43% of all Google searches are local or location-based? Likewise, more than 50% of all mobile searches are local or location-based.

Location-based means that they are looking for results about a product or service in their local area.

It only makes sense to get your business listing up and running as soon as possible. Then you can take advantage of Google’s enormous traffic for your restaurant marketing strategies.

Here are some other interesting statistics:

  • 49% of location-based businesses (like restaurants) will get more than 1,000 views of searches per month.
  • 50% of “near me” searches done through mobile result in an in-store visit.
  • 76% of “near me” searches result in a visit to a related store the same day.
  • 34% of “near me” searches done on desktop/tablet result in an in-store visit.
  • One-third of Google searches made on mobile are related to the searcher’s location.
What is Google My Business?

Google My Business (GMB) is a free tool offered by Google that helps businesses manage their online presence in Google Search Results and Google Maps. It also makes it easier to communicate and interact with your customers.

When someone searches for your business or terms related to your business, Google My Business will present them with extra information. This info includes your address and contact information, hours of operation, customer ratings and reviews, and more.

For example, if you do a Google search for “Subway” or “Subway near me”, you will see a local map of Subways near your location and a section on the right side of the main search results with more information.

For example, in the image below, you can see:

  • a description of the company
  • other company information (phone, headquarters, etc.)
  • nutrition information of menu items
  • company motto
  • information about sandwich sizes
  • information about “sandwich artists”
  • social media links

 

Business Listings in Google

 

This can make your search result in Google look much more attractive and informational for your current and potential customers. And Bloom can help you do it!

Likewise, it is a great local marketing tool for your business. It will help you find new customers for free and keep your current customers coming back for more. This increases customer lifetime values and saves you time and money.

Bloom Intelligence can help you easily create and maintain your GMB listing from one easy-to-use platform.

 

GMB for Local Search

Over the last few years, and especially since the pandemic, Google searches including the phrase “near me” have skyrocketed.

When people search for companies near them, Google almost always displays GMB information for businesses nearby. That is why it is essential to create, configure, and maintain a search-friendly GMB account for your company.

Imagine owning a small seafood restaurant and popping up at the top of local search results for “seafood restaurants near me” – a great example of free marketing, which is vital in today’s challenging and competitive marketplace.

 


Business Listings in Google

 

As you can see, learning what Google My Business is for your business can make a big difference when used and configured correctly.

According to a recent article from Hootsuite: A Google My Business profile lends credibility to your company. Need proof? Customers are 70% more likely to visit businesses with a Google My Business listing.

Another study found that businesses with complete listings on Google are twice as likely to earn trust from customers.

Trust is a crucial factor when it comes to making purchase decisions.

The more confident a consumer feels, the more likely they are to buy. Credibility gained from Google is enough to sway people to be 38% more likely to visit your store and 29% more likely to buy something.

Google My Business reviews help build trust, too. Research by Think With Google finds that 88% of consumers trust online reviews as much as personal recommendations.

Google My Business is a unique marketing tool to get your information onto the first page of the Google local – and sometimes national – search results.

 

“Fantastic personalized customer
experience. Definitely a big help
with the growth of our business.

how wifi marketing works

Using Facebook Business Listings to Grow Your Business

Facebook is essential for business for good reasons. Facebook is by far the most popular and most used social media site, with nearly 3 billion monthly active users as of the second quarter of 2021.

It is the largest social network in the world.

Years ago, restaurants began to experiment with Facebook to attract new customers and provide customer service. However, today, it’s no longer an option. Unarguably, social media engagement is now a necessity.

Just like Bloom can update your Google My Business listings, so too can it update your Facebook business listings. And Facebook does not charge for this service.

If there is a change to your business information, such as new hours of operation, or a new phone number, or the addition of online reservations, you can update the information in Bloom, and it will automatically synchronize to both Facebook and Google.

This saves you a great deal of time while giving your business great exposure on two of the most powerful websites in the world.

You will:

  • find new customers coming through your doors
  • see current customers visiting more often
  • watch customer lifetime values increasing
  • save more time and money

And the best part is that you can use Bloom to centrally update Google My Business and your Facebook business page all in one single platform.

 

“Invaluable to anyone in need of
foot traffic metrics and
retargeting marketing solutions.”

wifi marketing and analytics

Discover Bloom Intelligence

Bloom Intelligence has multiple powerful restaurant marketing tools to help grow your restaurant business.

Quickly grow a large clean customer database, improve ratings and reviews, create social proof, increase foot traffic and customer lifetime values, identify and bring back lost customers, and so much more.

To see everything Bloom Intelligence has to offer, call us to schedule a demo at 727-877-8181 or click here to schedule a demo online and we’ll show you exactly how it’s done!

 

SAVE TIME, INCREASE CUSTOMER LIFETIME VALUES, CREATE NEW CUSTOMERS

What our happy customers
are saying

Austin Eggleston
Bob Cross, Vice President of Operations
Ron Murray
Matt Thompson, Managing Partner
Jacqueline Martin

“I highly recommend restaurants, dental/medical offices, and other businesses look into Bloom Intelligence as 1) their marketing technology is very powerful and 2) their team is AWESOME. As a marketing agency, Bloom has helped several of our clients grow their businesses via building their database and re-targeting them at the right time. Thanks Again!”

Austin Eggleston

“We’re extremely pleased with the wealth of customer data that we’re able to gather, at a very attractive price.  In addition, we’re able to communicate our new product promotions by using  the landing page as a digital billboard.  A “no-brainer” for anyone working with limited Marketing $$.”

Bob Cross, Vice President of Operations

Atlanta Bread Company

“This is an integral part of our local store marketing program. We use the e-mails we collect to tell our existing customers about various promotions, specials and discounts, and the analytics tools are amazing at capturing and displaying smart device activity in and around our store.”

Ron Murray

Atlanta Bread Company

“They have always been attentive through whatever needs and questions we have.

They go above and beyond to make sure our team and customers stay connected while helping us with our marketing efforts.”

Matt Thompson, Managing Partner

Madison Social

“I am currently working with Bloom Intelligence with Matt Ronay and Edward Kennedy. They are great to work with, respond quickly, and provide great support for noth my company and my clients. I have used other WiFi platforms but never received this level of service. I was looking for a service that would make it easy for me to sell WiFi lead generation and analytics to my clients without a lot of problems. They have provided this above and beyond. I highly recommend them to any agency looking to add this type of program to your services.”

Jacqueline Martin

Restaurant Marketing FAQs

What Does CRM Stand For?

CRM stands for Customer Relationship Management database. To summarize, a CRM database is a collection of customer data grouped into customer profiles. So, a CRM can be used to understand your customer base, and for segmented, targeted marketing campaigns that can be tracked for accurate attribution.

What is a CRM Database?

A CRM Database is a digital collection of individual customer information grouped into customer profiles. Likewise, the database consists of detailed customer data such as names, behavior data, demographics, addresses, zip codes, emails, and phone numbers. As a result, these profiles are used to track communication and to remarket to customers.

What are Examples of a CRM Database?

An example of a CRM database for offline companies is the Bloom Intelligence CRM database. For example, using guest WiFi access points & guest WiFi landing pages, the platform collects customer behavior data, whether they log into WiFi or not, and builds detailed customer profiles for marketing and attribution. By comparison, other popular CRM’s include Salesforce, Microsoft Dynamic, and Hubspot.

How Do I Create a CRM Database?

For restaurant and retail locations, the easiest and best way to create a CRM database is to use your WiFi access points, Guest WiFi landing page, website widgets, and API’s to collect customer information and behavior data. Once configured, your customer data is collected and cleaned automatically.

The Power of Business Listings

Optimize restaurant marketing in 2021

Optimize retail &
business operations

Track restaurant marketing in 2021

Track attribution of
customer campaigns

wifi marketing for new customers

Trigger marketing
campaigns based on
marketing presence

how wifi marketing helps

Measure the health
of corporate & franchisee
locations

wifi marketing for coffee shops

Compare locations or
group of locations to
quickly identify opportunities
or threats

Are you ready to grow
Your business with Bloom and
WiFi marketing automation?

If so, find out how Bloom Intelligence’s WiFi analytics
& marketing platform measures offline customer
behavior and builds customer loyalty.

So, it’s time to start leveraging your guest WiFi to gain
a competitive edge. Then watch your profits grow.

Get a Free Demo