• Restaurant Marketing

Ratings and Reviews: Response Automation and AI-suggested Responses

by: Allen Graves
4 min read

The restaurant industry has undergone a transformative shift with the integration of automation and artificial intelligence (AI) technologies.

This revolution has not only enhanced marketing strategies and operational efficiency, but also improved guest experiences and enabled new ways to execute tedious tasks.

Bloom Intelligence is thrilled to announce the release of two powerful new reputation management features: Online Review Response Automation and AI-Suggested Responses.

Understanding the importance of online reviews and engaging with guests has never been more important for restaurants in today’s competitive landscape.

However, we recognize that responding to every review can be time-consuming and challenging for most restaurateurs. That’s where our new features come in.

With our Online Review Response Automation and AI-Suggested Responses, you can now streamline your review management process and ensure much more timely and appropriate responses to your guests’ feedback.

Now in the Bloom platform, reputation management users will be able to:

  • Create response templates that will send as responses to reviews – automatically.
  • When responding to reviews manually, Bloom will generate an AI-suggested response that will appear in the response field. Just edit as you wish, and click to respond.

Review Response Automation

Have you ever wondered how much time you could save if you had someone else to handle your review responses for you?

Now Bloom can do it for you, allowing you to save up to 15-20 hours a week to focus on other important areas of running your business.

Online reviews have emerged as a significant factor influencing consumer decision-making while shaping a business’s reputation.

As the volume of reviews grows, managing and responding to them effectively has become an essential aspect of maintaining a positive online presence, but one that also requires a great deal of time.

Recognizing this need, we have developed this game-changing solution for restaurants. It enables restaurants to respond to guest feedback more efficiently and consistently.

By automating the response process, you’ll not only save valuable time and resources, but also help enhance guest engagement and foster brand loyalty.

Here’s how the review response automation feature works:

In the Reputation Management section of the Bloom platform, you will see a tab called Automation.

 

First, you will create and customize your response templates for common review scenarios.

Then, you will be able to create rules as to which templates will be used when specific criteria are met.

For instance, when a guest leaves a response greater than or equal to 4 stars, you can select which review response template will be sent automatically after a specific amount of time.

If you choose more than one template for the rule, the system will rotate between the templates you choose for that particular rule. There is no limit to the number of templates you can create.

Our system will automatically apply these templates and respond to your reviews for you! This will help ensure a consistent brand voice across all of your responses.

Imagine the time you’ll save that you now can dedicate to other high-priority tasks!

AI-Suggested Responses

Bloom Intelligence aggegates your ratings and reviews from Google, Facebook, Yelp, and TripAdvisor. This allows you to repond to all of these reviews from within a single platform.

When responding to these reviews manually, you will see an icon above the response field. When you click on the icon, several AI-generated responses will become available for you to choose from.

You simply choose the response that works best, edit if you wish, and click Reply.

Our AI-powered system analyzes each review and suggests a personalized response based on the context and sentiment. You can either accept the suggested response or modify it to better suit your needs.

Over time, the system will learn from any edits you make and continue providing responses that are more to your liking.

Coming Very Soon

Bloom Intelligence remains on the cutting edge of restaurant marketing and reputation management innovation.

We’re confident that these new features will significantly enhance your reputation management efforts while saving you time and improving your business.

But we won’t stop there!

Coming very soon we will be releasing other new AI-driven features including qualitative AI summaries and advice, and AI rephrasing of your saved templates.

Using qualitative AI, Bloom will analyze all of your reviews over any given date span and provide an accurate summary of guest sentiment, along with advice and suggestions on how you can improve.

Bloom will also be releasing a new AI-driven feature that will rephrase your saved response templates, allowing for a more natural and personalized guest experience.

Bloom Intelligence continues to solidify its position as a leader in restaurant marketing technology by consistently embracing and integrating cutting-edge AI technologies.

With solutions like Online Review Response Automation and AI-Suggested Responses, we are redefining the way restaurants manage their online reputations and engage with guests.

By constantly adapting to the evolving digital landscape, Bloom Intelligence is committed to empowering restaurants with the tools and insights needed to thrive in an increasingly competitive industry.

As we push the boundaries of innovation, we remain dedicated to delivering superior marketing solutions that drive growth and enhance guest experiences.

Discover Bloom Intelligence

Keeping a focus on guest satisfaction, customer sentiment, and online ratings and reviews using AI-driven tools can boost the visibility and reputation of your restaurant, helping you drive new guests into your restaurant – all while saving time and lowering marketing costs.

Call us or schedule a free demo online and Bloom will show you how our restaurant marketing platform can help you save time and increase your customer lifetime values by automatically building first-party customer databases, unlocking important guest insights to trigger marketing at the right time and place, discover true guest sentiment, save at-risk guests, increase your current guests’ frequency, and find new guests.

Click Here to Schedule a Free Online Demo or call Click To Call 727-877-8181 to see how we can help you save time and drive tangible results for your restaurants

AI-powered restaurant marketing platform demo

 

Restaurant Marketing FAQs

What is Restaurant Marketing?

Restaurant marketing is the process of getting people to visit your restaurants. Restaurant marketing creates loyalty, provides data to research, analytics, and allows restaurants to gain a better understanding of their ideal customer profile. It utilizes all customer channels: guest WiFi, website, social, rating sites, mobile apps, email, text, and advertising.

Learn More About Restaurant Marketing Here

What is WiFi Marketing?

WiFi marketing is a marketing technique that uses guest WiFi to collect & clean customer data such as names, emails, phone numbers, customer behavior, and demographics. This data is used to personalize marketing campaigns to increase customer loyalty, build online reviews, and save at-risk customers. The performance of every campaign can be tracked down to the tangible ROI of a customer walking back in your door.

Learn More About WiFi Marketing Here

What is Restaurant Reputation Management?

Restaurant reputation management is the process for restaurants to manage customer feedback and creating systems to improve customer experiences, passively build positive online reviews, and save at-risk customers. It is a very important aspect of running a successful restaurant business.

Learn More About Restaurant Reputation Management Here

How Does Bloom Identify and Bring Back Lost Customers?

Bloom Intelligence uses machine learning to identify at-risk customers. When one is recognized, the system will send them a message with an incentive to get them to return and re-establish their visit pattern. Bloom users are seeing up to 37% of churning customers return.

Learn More About Saving At-Risk Customers Here

SAVE TIME, INCREASE CUSTOMER LIFETIME VALUES, CREATE NEW CUSTOMERS

What our happy customers
are saying

“SaaS that covered so many bases for us instead of having to use multiple software products. Bloom Intelligence has simplified our responses to reviews, customer feedback, and more. I highly recommend Bloom Intelligence.”

Robert Sanderson

“Bloom Intelligence really is a step ahead in terms of marketing software and metrics. Their product is reliable, fast and innovative and has helped the company I work for really grow.”

John Marchetti

“Working with Bloom Intelligence has been amazing. They assist you every step of the way and work with you hand in hand to make sure you are optimizing your advertising potential. We are excited to use this tool to help learn more about our customers so that we can personally engage with them and understand our strengths/weaknesses.”

Ariel Ramirez

“In these challenging times, it has been a pleasure working with Bloom Intelligence to help facilitate our service offering to our clients. They were extremely responsive and provided support to mitigate risk and minimize revenue loss. Great partner!”

Stefan Kim

“We’re extremely pleased with the wealth of customer data that we’re able to gather, at a very attractive price.  In addition, we’re able to communicate our new product promotions by using  the landing page as a digital billboard.  A “no-brainer” for anyone working with limited Marketing $$.”

Bob Cross, Vice President of Operations

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We would love to hear from you! If you have any questions, comments or ideas about our restaurant marketing blog, drop us a line and let us know.

Or call us at 727-877-8181.

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