Restaurant Marketing Blog

It is a new dawn for restaurant and retail owners and operators around the world. In the United States, restaurants and retail locations that have been closed for months are…

If your location-based marketing campaign doesn’t incorporate location analytics through wi-fi access points, you are missing a huge opportunity to improve the return on investment of your marketing dollars.  As any brick…

With restaurants closing at astronomically high rates and competition at all-time highs, restaurant owners and operators need to use every weapon in their arsenals to boost sales and protect profits.

Customer churn, also known as customer attrition, isn’t an isolated event. It’s a process that can start at any time, from when a potential customer first discovers your place of…

To define creative ways in which social WiFi is a tool that garners invaluable information about the demographic and behavior data of your customers, it is pivotal to first explain…

Marketing and business technology solutions continue to advance at a rapid pace. Today’s marketers are enjoying an excess of tools and solutions to utilize when creating, executing and measuring their multi-channel…

As the world navigates the COVID-19 pandemic, restaurants and retail businesses are doing everything they can to stay afloat until they can re-open their doors for on-premise dining again.   During these uncertain…

As the Coronavirus continues to spread across the world, there is just no way to tell when restaurants and retail locations can open their doors to on-premise customers once again.  Because of…

Like it or not, restaurant ratings websites play a critical role in getting customers through your door. Great ratings can keep your seats full, while negative ratings can send potential…

In today’s connected world, positive customer ratings and reviews can be one of the most valuable and powerful customer acquisition and marketing tools for your restaurant business. If you’re currently…

Email marketing has always been one of the most effective and widely used marketing strategies. And it only appears to be getting stronger. Unlike other methods, email marketing allows companies…

Accurate marketing attribution for restaurants, or any brick-and-mortar business, has always been a thorn in the side of marketing professionals. However, in today’s competitive environment, it is absolutely necessary. In…