• WiFi Marketing

Maximize the Signal Output of Your WiFi Access Point

by: Ron Zvagelsky On: November 23, 2016
4 min read

Imagine, for a moment, customers voicing discontent about the Wi-Fi signal at your restaurant. As you’re walking amongst occupied tables, they are complaining about the terrible service. You look about the restaurant and notice your staff is handling themselves well, there aren’t any complaints about their interactions with the customers. You pull out your phone, and notice your phone is unable to connect to the Wi-Fi that is clearly displayed. You panic, uncertain how to resolve the problem, because you realize free social Wi-Fi is a necessary service in today’s day and age, but aren’t certain how you can maximize that service while mitigating connectivity issues. Never Fear, Bloom Intelligence guy is here!

 Bloom Intelligence Guy Recommends that you:

  1. Be involved in Access Point installation: Bloom Intelligence installs, configures, and monitors access points on behalf of its clients. No other company provides this level service, and many simply leave the installation to the technician for them to handle. Don’t make this mistake! No one knows your business like you do, so be sure to involve yourself in the installation process, ask your assigned technician questions about the access point, and let them know where you would prefer the access point to be installed in your business. This will be important for later when your Wi-Fi does go down, so the process of resolving the issue goes by that much faster.
  2. Install the Access Point in an elevated, central location: ideally, your access point is centrally located in your business, with minimal obstructions interfering with the broadcast signal. Many people believe that installing an access point next to their office electronics or in a back room won’t cause issues with Wi-Fi signal strength, or that the equipment will diminish the aesthetic feel of the work environment. This isn’t recommended, as more obstructions between the access point and the receiving Wi-Fi enabled device there are, the decreased strength of the overall signal. Optimally, you’re able to instruct the technician to install the access point in a central location of the business, elevated, and maintaining as much of an unobstructed view of a majority of Wi-Fi utilized space as possible.
  3. Make sure your Internet network is up-to-speed: The unfortunate reality is that many cable companies gouge their clients with rip-off prices to network cabling for business. However, the investment may be worth it to sustain high-speed Internet service for your customers. Bloom Intelligence recommends you discuss with your local Internet network provider cabling options that are reasonably priced for the business traffic you can expect on a daily basis. The increased bandwidth will come as a relief for your customer service, your business, and ultimately your wallet.
  4. Install Enough Access Points to Cover your Business Area: Sometimes purchasing superior Internet services won’t be enough to service your client’s demands. Depending on the type of access point installed, as well as the size of your business, one access point might not be enough to service the Wi-Fi demands of your customers. Be sure to discuss with Bloom Intelligence agents the relative scope of your service area for a recommended device for installation, as well as quantity of access points to be installed.
  5. Contact Us as Soon as Something Goes Wrong: If you’ve followed the previous four steps, you should be all set with your Wi-Fi service. As always, an agent will monitor systems to ensure your own personal network is configured and running appropriately. But sometimes the display an agent is reading on the surface level doesn’t always paint the whole picture. If you are receiving customer complains about the Wi-Fi service at your business and haven’t heard from an agent from the company servicing your Wi-Fi, it might be because the issue isn’t displaying for agents at headquarters. With every Bloom Intelligence access point installation comes contact information to reach your local technician, as well as information to reach Bloom Intelligence’s main office. Never hesitate to give us a call or submit a support ticket if there is something not working on your end, especially if we haven’t reached out to you within a day’s notice! We will work in a timely manner to resolve these issues for you as soon as possible, that way you can get back to doing what you do best.

Wi-Fi is a wonderful customer service necessity in today’s fast paced world, and more businesses are inclined to set their customers up with Wi-Fi for quality assurances. While Wi-Fi is on the rise, improving signal strength for your Wi-Fi is something that many are still unfamiliar with. But never fear, Bloom Intelligence is here! Bam! Kapow! Your Wi-Fi is back online, and better than ever, thanks to Bloom Intelligence Guy’s five networking tips.


Restaurant Marketing FAQs

What is Restaurant Marketing?

Restaurant marketing is the process of getting people to visit your restaurants. Restaurant marketing creates loyalty, provides data to research, analytics, and allows restaurants to gain a better understanding of their ideal customer profile. It utilizes all customer channels: guest WiFi, website, social, rating sites, mobile apps, email, text, and advertising.

Learn More About Restaurant Marketing Here

What is WiFi Marketing?

WiFi marketing is a marketing technique that uses guest WiFi to collect & clean customer data such as names, emails, phone numbers, customer behavior, and demographics. This data is used to personalize marketing campaigns to increase customer loyalty, build online reviews, and save at-risk customers. The performance of every campaign can be tracked down to the tangible ROI of a customer walking back in your door.

Learn More About WiFi Marketing Here

What is Restaurant Reputation Management?

Restaurant reputation management is the process for restaurants to manage customer feedback and creating systems to improve customer experiences, passively build positive online reviews, and save at-risk customers. It is a very important aspect of running a successful restaurant business.

Learn More About Restaurant Reputation Management Here

How Does Bloom Identify and Bring Back Lost Customers?

Bloom Intelligence uses machine learning to identify at-risk customers. When one is recognized, the system will send them a message with an incentive to get them to return and re-establish their visit pattern. Bloom users are seeing up to 37% of churning customers return.

Learn More About Saving At-Risk Customers Here


What our happy customers
are saying

Austin Eggleston
Bob Cross, Vice President of Operations
Ron Murray
Matt Thompson, Managing Partner
Jacqueline Martin

“I highly recommend restaurants, dental/medical offices, and other businesses look into Bloom Intelligence as 1) their marketing technology is very powerful and 2) their team is AWESOME. As a marketing agency, Bloom has helped several of our clients grow their businesses via building their database and re-targeting them at the right time. Thanks Again!”

Austin Eggleston

“We’re extremely pleased with the wealth of customer data that we’re able to gather, at a very attractive price.  In addition, we’re able to communicate our new product promotions by using  the landing page as a digital billboard.  A “no-brainer” for anyone working with limited Marketing $$.”

Bob Cross, Vice President of Operations

Atlanta Bread Company

“This is an integral part of our local store marketing program. We use the e-mails we collect to tell our existing customers about various promotions, specials and discounts, and the analytics tools are amazing at capturing and displaying smart device activity in and around our store.”

Ron Murray

Atlanta Bread Company

“They have always been attentive through whatever needs and questions we have.

They go above and beyond to make sure our team and customers stay connected while helping us with our marketing efforts.”

Matt Thompson, Managing Partner

Madison Social

“I am currently working with Bloom Intelligence with Matt Ronay and Edward Kennedy. They are great to work with, respond quickly, and provide great support for noth my company and my clients. I have used other WiFi platforms but never received this level of service. I was looking for a service that would make it easy for me to sell WiFi lead generation and analytics to my clients without a lot of problems. They have provided this above and beyond. I highly recommend them to any agency looking to add this type of program to your services.”

Jacqueline Martin

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